• Name (parent/guardian and/or student)
• Mailing address
• E-mail address
• Phone (or mobile) number
• Date of birth or age
• Credit/debit card number
• Purchase/return/exchange information
• Registry or list information
• Your mobile device information (e.g., device model, operating system version, device date and time, unique device identifiers, mobile network information)
• How you use our sites and mobile applications, search terms, pages you visit on our mobile applications and application performance, as discussed further below
• Geo-locations
• Social media information (e.g., ID, profile picture, gender, age range, friends’ IDs)

If you choose not to provide information, we may not be able to provide you with requested services or information.

We may connect information collected automatically with information we already have about you in order to identify you as a RISE Academy parent/guardian and/or student. If we are able to identify you as a RISE Academy parent/guardian and/or student we may, for example, link your activity on our website to your activity in a RISE Academy school or on one of our mobile applications. This allows us to provide you with a personalized experience regardless of how you interact with us – online, in school, mobile, etc.

In order to provide the best parent/guardian and/or student experience possible, we also use automated information collection technologies for reporting and analysis purposes. We examine metrics such as how you are looking on our website, in our school(s), and on our mobile applications, the performance of our marketing efforts, and your response to those marketing efforts.

We and our service providers use cookies, web beacons, and other technologies to receive and school certain types of information whenever you interact with us or third-parties that use our services. This information helps us recognize you, customize your website experience, school items in your cart between visits and make our marketing messages more relevant. Examples of this information include but are not limited to: pages you visit, ads you click on, type of browser/device/hardware, purchase information, IP based geographic location and search terms. This includes RISE Academy content presented on another website or mobile application, for example, RISE Academy Weekly Ad. These technologies also enable us to prevent fraud or other harmful activities.

We also allow third-party companies (e.g., Cardinal GROUP Marketing) to place tags on our digital properties. The tags may collect information from cookies placed by other third-party companies. Our Privacy Policy does not cover these third-party companies. Please contact these third party companies (e.g., Cardinal GROUP Marketing) directly for more information about their privacy policy and your choices regarding the tags and the information collected by the tags.

Where consent for the use and disclosure of personal information is required, the school will seek consent from the appropriate person. In the case of a student’s personal information, the school will seek the consent from the student and/ or parent depending on the circumstances and the student’s mental ability and maturity to understand the consequences of the proposed use and disclosure.

If you use our website to register a student for classes, we require that you provide us with certain personally-identifiable information including your name, address, telephone number, email address, Student ID number, date of birth, and credit card number. To meet Internal Revenue Service requirements, we also ask, but do not require, that you provide your Social Security number. This information is necessary to process your application and to contact you. When you submit this information via the registration form, it is encrypted using Secure Socket Layer/Transport Layer Security (SSL/TLS) encryption when transmitting it to our website.

The RISE Academy offers classes and programs for children and provides information about those programs on this site. However, this site is not designed for or intended for use by children under the age of 13, and we request that such individuals do not submit personally-identifiable information to this site.

We recognize the particular importance of protecting privacy where children are involved. We do not knowingly share personal information online from children under the age of 13. If a child under the age of 13 has provided us with personal information that you would like removed, call our parent/guardian Relations at (919) 228-9477.

We merge data collected from our own websites and mobile apps. Examples of the data collected include: cookie IDs, device Advertising IDs (such as Apple and Google’s Advertising Identifiers); transactions and browsing history; your interaction with our online and mobile advertisements, including advertisements we serve within our emails and advertisements that we serve on behalf of third parties through the RISE Academy Media Network; information about ads we serve, such as which ad was served, your interactions with the ads, and the URLs where the ads are served from marketing partners such as Google DoubleClick for Publishers and Google DoubleClick Campaign Manager ; the email address we have on file for you; any Registry information you have provided us; demographic and other information regarding your likely commercial interests from third parties; and in-school transaction data.

This combination of data enables us to see users’ and parents/guardians and/or students’ web activity on RISE Academy websites, app activity on RISE Academy apps, and interactions with our online and mobile advertisements and advertisements that we serve on behalf of third parties through the RISE Academy Media Network, to create a single set of information from all of the various contexts with which we or our partners interact with you, and to understand how well RISE Academy’s advertisements and advertisements that RISE Academy serves for third parties through the RISE Academy Media Network perform in terms of translating to transactions online, in app, and in RISE Academy’s school and the schools of our third-party advertisers.

It also helps us improve our users’ and parents/guardians and/or students’ experience by delivering more personalized advertising, including email advertising, social media advertising, and paid search advertising, and helps us create more personalized online and in-app experiences. We share information on the performance of advertisements RISE Academy serves for third parties with our advertising partners in aggregate form.

We may also link your various devices so that content you see on one device can result in relevant advertising on another device. This allows us to deliver more relevant and consistent advertising to you (for example, if you purchase a product on our website using your desktop, we’re able to avoid showing you an advertisement on the same product on your tablet. Instead, we may show you an ad on your tablet for complimentary education services to the one you just reviewed on our website). We also measure the performance of such ads and deliver information on advertising performance to our advertising partners in aggregate form.

To opt-out of the vendors we use for cross-device linking, go to the Digital Advertising Alliance’s Choices page at www.aboutads.info/choices and perform a global opt-out on each browser and device that you would like to be opted out on. Opting out in this manner means that the browser on the device from which you opt-out will no longer receive information collected on devices linked to it, that devices linked to it will not receive information collected from the opted-out device, and that the vendor will not transfer information collected from the opted-out device to a third party. Please note that this will not opt you out of cross-device linking or advertising across linked devices based solely on your visits to RISE Academy websites or apps, or your interaction with advertisements for RISE Academy delivered by RISE Academy

The opt-out tool described above is Cookie-based. Therefore, the opt-out will only function if your browser is set to accept third-party cookies, and it may not function where cookies are automatically disabled or removed. If you delete cookies, change your browser settings, switch browsers or computers, or use another operating system, you will need to opt-out again.

RISE Academy participates in interest-based advertising (IBA), also known as Online Behavioral Advertising. We use third-party advertising companies to display ads tailored to your individual interests based on how you browse and shop online, as well as to provide advertising-related services such as ad delivery, reporting, attribution, analytics, and market research. RISE Academy adheres to the Digital Advertising Alliance (DAA) self-regulatory principles for IBA.

We allow third-party companies to collect certain information when you visit our websites or use our mobile applications. This information is used to serve ads for RISE Academy education services or for the education services of other companies when you visit this website or other websites. These companies use non-personally-identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware/software information, cookie and session ID) and personally identifiable information (e.g., static IP address) during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you or advertising-related services, such as ad delivery, reporting, attribution, analytics, and market research.

These parties typically use a cookie, web beacon or other similar tracking technologies to collect this information.

Some browsers have a ”do not track” feature that lets you tell websites that you do not want to have your online activities tracked. At this time, we do not respond to browser ”do not track” signals, but we do provide you the option to opt out of interest-based advertising. To learn more about IBA or to opt-out of this type of advertising, visit the Network Advertising Initiative website and the Digital Advertising Alliance website. Options you select are browser- and device-specific.

If you use a mobile device, your device may share location information (when you enable location services) with our websites, mobile applications, services, or our service providers. We use this information to improve our school, and provide you more relevant and personalized advertisements, services, and promotions.

In order to improve parent/guardian and/or student online and mobile learning experiences, help with fraud identification, and assist our parent/guardian and/or student relations representatives in resolving issues parent/guardian and/or student may experience in completing online purchases, we use tools to monitor certain user experience information; including login information, IP address, data regarding pages visited and ads clicked, specific actions taken on pages visited (e.g., information entered during school check-in or checkout process), browser and device information.

RISE Academy engages with parents/guardians and/or students on multiple social media platforms (e.g., Facebook, Twitter, and Pinterest). If you contact us on one of our social media platforms, request parent/guardian and/or student service via social media, or otherwise direct us to communicate with you via social media, we may contact you via direct message or use other social media tools to interact with you.

In these instances, your interactions with us are governed by this privacy policy as well as the privacy policy of the social media platform you use.

Our sites and mobile applications include social media features, such as the Facebook Like button, Google Plus, Pinterest, and Twitter widgets. These features may collect information about you such as your IP address and which page you’re visiting on our site.

They may set a cookie or employ other tracking technologies to accomplish this. Social media features and widgets may be hosted by a third party. Your interactions with those features are governed by the privacy policies of the companies that provide them.

We may display RISE Academy ads to you through social media platforms. These ads are sent to groups of people who share traits such as likely commercial interests and demographics. See the policies of each social media platform for additional information about these types of ads.

We collect data that is publicly available. For example, information you submit in a public forum (e.g., a blog, chat room, or social network) can be read, collected or used by us and others, and could be used to personalize your experience.

You are responsible for the information you choose to submit in these instances.

We also obtain information provided by third parties. For instance, we obtain demographic and other information from companies that can enhance our existing parent/guardian and/or student information to improve the accuracy and add to the information we have about our parents/guardians and/or students (e.g., adding address information). This improves our ability to contact you and increases the relevance of our marketing by providing better product recommendations or special offers that may interest you.

We use cameras in and around our school for security purposes and for operational purposes such as measuring and tracking students and visitors traffic patterns. Cameras may also use biometrics, including facial recognition for student safety and  security.

Information provided by you that you opt to be included in any directories on our website, such as the alumni directory, will be accessible to other members of our online community. This information is not accessible to the general public and you may opt in or opt out of these directories at any point. We may provide contact information to class agents, reunion organizers and other groups directly affiliated to The RISE Academy School in order that they can contact you about events.

• Registering students for classes and field trips
• Fulfill and manage education services and payments
• Respond to requests for information about our education services in our school, on our websites or mobile applications, or to otherwise serve you
• Connect with you regarding parent/guardian and/or student service via our contact center, parent/guardian and/or student service desk, or on social media or internet chat platforms.
• Chat functionality allows our parent/guardian and/or student Relations specialists to see what a parent/guardian and/or student is typing before hitting the send button. This allows for quicker response time as our specialists anticipate questions.
• Manage subscription education services, including  billing, improving the education experiences, communicate with you about your subscription, and offer other education services that may be of interest to you
• Conduct a transaction where we collect information required by law (for example, pseudoephedrine or age-restricted purchases)
• Allow you to, using our mobile applications: find a school nearest to your location via school finder, show you a map of the school (if available), use our drive up (where available) capabilities, sign up for coupons, search for education services and check availability, check prices, provide ratings and reviews, track your education services,  use voice recognition to add to your list, update information, etc.
• Student information collected for customization Student Personal Information
• When you do provide personal data, that information may be used in the following ways, unless stated otherwise:
  • to fulfill a request you have made to update your school information
  • to contact you

The school will not sell, rent, or market personal data about you to third parties.

Deliver coupons, mobile coupons, newsletters, in-school receipt messages, e-mails, mobile messages, and social media notifications Provide interactive features of the website or mobile applications, such as education service reviews or Weekly Ad, send marketing communications and other information regarding education services and promotions Administer promotions, surveys, and focus groups

Improve the effectiveness of our website, school, mobile experience, products, education services, and marketing efforts We conduct research and analysis, including focus groups and surveys.

We allow other businesses to make their RISE branded products available to our parents/guardians and/or students (e.g. RISE Academy Storefront Partners). You may purchase RISE branded products from these other businesses through our website or mobile service. When you purchase such products we will share personal information related to your purchase with those businesses. Information received by those businesses in connection with a RISE Academy Storefront purchase will be subject to the RISE Academy Storefront Partner’s privacy policy.

We may disclose information we collect when we believe disclosure is appropriate to comply with the law; to enforce or apply applicable terms and conditions and other agreements; to facilitate the financing, securitization, insuring, sale, assignment, bankruptcy, or disposal of all or part of our business or assets; or to protect the rights property or safety of our company, our parents/guardians and/or students or others.

At your direction or request, or when you otherwise consent, we may share your information.

Postal Mail
If you do not wish to receive school news, events, and other school information via postal mail, call parent/guardian and/or student Relations at (919) 228-9477 to opt-out.

Telephone
If you do not wish to receive school and/or student informational telephone calls, call parent/guardian and/or student Relations at (919) 228-9477 to opt-out.

E-mail
If you do not wish to receive school and/or student informational e-mails from us, call parent/guardian and/or student Relations at (919) 228-9477 to opt-out. You also have the ability to unsubscribe from promotional e-mails via the unsubscribe link included in each school and/or student informational e-mail.

This opt-out does not apply to operational emails (e.g., surveys, reviews).

We may send text messages you have consented to receive.

You can cancel text messages at any time by texting "STOP". After you send "STOP", we may send you an additional text message to confirm that you have been unsubscribed. You will no longer receive text messages from that short code, but you may receive text messages if you are subscribed to other text lists.

If at any time you have questions about the text messages, text "HELP". After you send "HELP" we will respond with instructions on how to use our service as well as how to unsubscribe.

Message and data rates may apply.

You may opt-out from allowing RISE Academy to send you push notifications by adjusting the permissions in your mobile device. This opt does not apply to in app notifications.

• Geo-Location and In-school Location

You may prevent your mobile device from sharing your location data by adjusting the permissions on your mobile device or within the relevant app.

You can stop all further collection of information by a RISE Academy mobile application by uninstalling the RISE Academy mobile application. You may use the standard uninstall process available as part of your mobile device or via the mobile application marketplace or network.

Note: If you uninstall the mobile application from your device, the RISE Academy unique identifier associated with your device will continue to be stored. If you re-install the application on the same device, RISE Academy will be able to re-associate this identifier to your previous transactions and activities.

If you do not wish us to share the personal information we have collected with other unaffiliated companies (for their marketing purposes), call parent/guardian and/or student Relations at (919) 228-9477 to opt-out.

A cookie is a small text file that is stored on your computer for record-keeping purposes. Session cookies expire and are removed from your hard drive when you close your web browser. Persistent cookies remain on your hard drive for extended periods of time. We use both session and persistent cookies on this site.

The use of cookies helps us to assist your use of certain aspects of the site, and also helps us evaluate usage patterns so that we can improve site content and organization. We do not link the information we store in persistent cookies to any personally-identifiable information you submit while using our site.

You can delete persistent cookies by following the directions provided with your web browser. You may also set your web browser to reject cookies from our site.

If you choose to do this, you may still use our site, but you may not be able to access the full functionality of some sections of the site. You can obtain more information about how to manage cookies from aboutcookies.org.

The help function of your browser should contain instructions on how to set your computer to accept all cookies, to notify you when a cookie is issued or to not receive cookies at any time. If you set your device to not receive cookies at any time, certain personalized education services cannot be provided to you, and accordingly, you may not be able to take full advantage of all of our features (i.e. you will be able to browse the site, but will not be able to make a purchase).

We employ a software technology called “clear GIFs” (also called “web beacons” or “web bugs”) to help us better manage content on our site by informing us about which content is effective. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of website visitors.

In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages and are about the size of the period at the end of this sentence. We do not link the information gathered by clear GIFs to any personally-identifiable information you submit while using our site.

We also use clear GIFs in our HTML-based emails to let us know which emails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns. If you would like to opt out of these emails, follow the directions at the bottom of the email message.

Some sections of our website use Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses cookies to help us analyze how people use our site. The information generated by the cookie about your use of the website includes your Internet network address. This information will be transmitted to and stored by Google on its servers.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for our website administrators, and providing other education services relating to website activity and Internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your network address with any other data held by Google.

To disable Google Analytics’ tracking of your usage of our site, you may disable cookies in your browser; however, please note that by doing so you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. To learn more, visit the Google Analytics Privacy Overview and Google’s privacy policy.

To opt-out of our interest-based advertising for RISE Academy’s goods and education services or those of another party, online and in third-party mobile applications, visit Digital Advertising Alliance’s Choices page at http://optout.aboutads.info and perform a global opt-out.

Analytics education services such as Site Catalyst by Adobe Analytics and Google Analytics provide education services that analyze information regarding visits to our websites and mobile applications. They use cookies, web beacons, and other tracking mechanisms to collect this information.

To learn about Adobe Analytics privacy practices or to opt-out of cookies set to facilitate reporting, click here. To learn more about Google’s privacy practices, click here. To access and use the Google Analytics Opt-out Browser Add-on, click here.

If you are a California resident and have an established business relationship with us, you can request a notice disclosing the categories of personal information we have shared with third parties, for the third parties’ direct marketing purposes, during the preceding calendar year. To request a notice, please submit your request to RISE Academy Inc, 130 Commerce Pkwy. Garner NC, 27529.

If you are a California resident under 18 years old and a registered user, you can request that we remove content or information that you have posted to our website or other online education services. Note that fulfilment of the request may not ensure complete or comprehensive removal (e.g., if the content or information has been reposted by another user). To request removal of content or information, please call parent/guardian and/or student Relations at (919) 228-9477.

In order to keep your personal information accurate and complete, you can access or update some of it in the following ways:

• If you have created a https://myriseacademy.org/my-account/ account, you can log in to review and update your account information, including contact, billing, and parent/guardian and/or student information.
• Call parent/guardian and/or student Relations at (919) 228-9477 with your current contact information and the personal information you would like to access. We will provide you the personal information requested if reasonably available, or will describe the types of personal information we typically collect.

We follow generally accepted industry practices to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially reasonable means to protect your personal information, we cannot guarantee its absolute security.

We maintain administrative, technical, and physical safeguards to protect your personal information. When we collect or transmit sensitive information such as a credit or debit card number, we use industry standard methods to protect that information. However, no e-commerce solution, website, mobile application, database or system is completely secure or “hacker proof.” You are also responsible for taking reasonable steps to protect your personal information against unauthorized disclosure or misuse.

Mail:
RISE Academy Charter School
RISE Academy Executive Offices
130 Commerce Pkwy. Garner NC, 27529

Phone:
(919) 228-9477

Email:
[email protected]

Gilbert Keith Lucas
Technical Director, RISE Academy Charter School